Falling short of sales goals?

Every company, big or small, needs a strong sales team.No sales, no business!  BizGro offers open seminars and develops customized in-house training workshops to get your sales team to top performance. We’ll build a motivated and passionate team and you’ll see the results on your bottom line.

Areas of specialty:

  • Sales leadership
  • Internal sales
  • Customer care
  • Sales for non-sales people

Short, sharp & to the point training courses.


Need a winning business strategy?

Often it takes an outside eye to spot opportunities that exist in a market. We can help you identify and exploit the potential for powerful sales that will drive revenue growth. We apply our decades of experience to your particular workplace challenges and needs.

Our OASIS programme:

  • Observe current situation & market.
  • Analyze opportunities and identify where business processes can be improved.
  • Strategize what is needed to be done to achieve desired results.
  • Implement the plan with clear objectives and imelines.
  • Score & measure progress, modify focus where necessary

Struggling to source the right-fit sales professional ?

Different companies have different cultures, so it’s vital to find staff who are both competent and compatible.You can trust us to screen and shortlist candidates for you – we’ve had 35 years of experience in finding the right fit” in sales personnel.

Specializing in the placement of personnel:

  • Telesales
  • Call Centre Agents
  • Sales Representatives
  • Management

Areas of speciality:

  • Sales leadership
  • Internal sales
  • External sales
  • Customer care
  • Sales for non-sales people

Personnel placement:

  • Telesales
  • Call centre sales
  • Retail sales
  • External sales
  • Sales managers

Oasis methodology:

  • Observation
  • Analysis
  • Strategy
  • Implementation
  • Score & Measure


Years of Experience


People Trained


Clients Managed


Companies Consulted


Branches Started/Fixed

About the Bizgro Team

Richard Lyon founded BizGro in 2015, after many years with Bidvest/Bidfood occupying various senior positions culminating in the Bidvest Foodservice Sales Academy.

BizGro supports both Corporate Clients & smaller business Clients in crafting winning sales strategies, developing sales skills, sourcing the very best fit professionals & introducing Manufacturers & Importers to the HORECA market sector.

A deep understanding of leadership, Customer experience & out of the box strategies have assisted many companies reverse their fortunes & go on to achieving great bottom line results.


BizGro has also evolved into a specialist placement practice, focusing on automotive, food service, FMCG, office automation, Security & hospitality sectors.

Lastly, companies wishing to develop sales in the HORECA space could not find a better support partner to develop a footprint than BizGro.

RESUME from Mike Lockley


I have known Richard for over 20 years, both from when we were in a corporate environment together, as well as currently in an independent context. 

Richard certainly has the sales pedigree and through tough times and good times has excelled in the selling arena. He has excelled in his own right, as well as in motivating and supporting his sales team to reach and go beyond targets. 

He is now in the arena of passing on his wisdom and skills to aspirant and professional sales professionals as an independent sales guru. 


Don’t ignore the opportunity to tap into his sales wisdom, even if it’s just fine tuning your already working sales engine. 

However, he will probably move you to embark on a complete sales engine overhaul. 

Best of luck with sales of your book Richard and great that seasoned bulls are willing to pass on their legacy before finally going to pasture.

Mike Lockley

HR Consultant (Ex HR Director, Bidvest Food Services)

I would like to send my appreciation for all your outstanding  services and support throughout these couple of weeks. Your endless effort in keeping me up to date,leaizing with the company , the outstanding reassurance and guidance I received make feel comfortable knowing that there is someone whom  is looking out for the best  for me. Every effort  does not go unnoticed and I will highly recommend The BizGro Company as long  with one of their best consultants Richard.  I will highly recommend The BizGro Company for their outstanding services


Presley sumal

Good day Richard

It sure was a good session

The lucky guys that are  joining us will be well equipped.


Carol Manale

Thank you once more for partnering with us. I am really excited for what’s about to unfold !!

You have rocked my socks to donkiesperd toe !!!!!!! LOL

Much appreciated.

ZONDO Lungile

Thank you once again for going out of your way in helping me secure a position! You have been absolutely amazing!

Angelique (Job Seeker)

Thank you for the wonderful training.
I really appreciated it.
We learned a lot and at the same time it was exciting.
Thank you

Jenny Cheary

Hi Richard… hope you are well… I just want to say that you still inspire me and I still learn a lot from you… you make my days positive even when its dark.

Bidfood, Bloemfontein

Elma Kruger

Thank you for the wonderful training I really appreciated it the training we learned a lot and at the same time it was exciting

Thank you

Jenny Cheary

I think that after the success of Saturday’s event you will get lots of word of mouth referrals from the delegates who attended for the next one!

Terri Russell

“What a fun morning session it was! Bet you never expected it to be so vocal, but JHB is not for sissies and I am sure every delegate left with something fresh to try.

Will certainly attend another one in the future.”


Craig – Evolution Agencies

“Thanks sooo much for a brilliant session.  I certainly came away feeling the need to spark things up.

I agree with Craig, and I too look forward to your future presentations.  My staff will attend your training sessions as well.”

Kind regards


Albert is a very special person – & an incredible Sales Professional – it was very easy to bring him along!

So, what he claims I did for him, he really did by himself!

But, hey, I will take it!

Albert van Staden – Sales Manager @FoodServ Solutions

The Bizgro Ethos

The BizGro Team practices what we teach.

As such, we get really excited about helping our Clients to grow their businesses.

Best practice combined with sound, practical solutions to meet your specific needs.

We’ve been there, done that, and we’re STILL doing it.

Your motivated team will always outperform a demoralized one.

Add skills, confidence & passion to the mix & you create an unbeatable organization.


Our OASIS programme

  • O – Observe the current situation
  • A – Analyse opportunities and identify where business processes can be improved
  • S – Strategize what is needed to be done to achieve desired results
  • I – Implement the plan with clear objectives and timelines
  • S – Score & measure progress, modify focus where necessary

South African job market in 2021/2 ~ our emphasis being Sales Needs

Employees can expect to receive an average pay rise of 5.5% in 2022, a cautious improvement over the 4.7% average increase paid this year. Indications reflect those businesses expecting to freeze increases is set to fall from 12% this year to 5% in 2022. Businesses are enjoying a recovery from the pandemic & many are […]

when you need the BEST Sales Exec

Hiring a new sales Exec is a stressful & time consuming excercise ~ but it does take focus due to importance of gaining the very best sales talent to fit-in with your Team as well as get to increasing sales volumes asap. A key to employing the very best sales Exec to join your Team […]

Successfully supplying the food service industry

The complexity of successfully growing revenue within the foodservice industry isquite different from that of a straightforward FMCG sales function.The role is one of influencing the benefits to the Distributor’s sales personnel, whichthe Manufacturer provides them. And then retaining top-of-mind presence throughbuilding an interactive business relationship.And covid has again changed the rules to gain the […]

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Need better sales performance? Contact Bizgro below.

BizGro contact details

BizGro Sales Training, Strategy & Placements

1 Terrace Road,


Edenvale 1690

Tel: 083 471 2960

Mail: des@bizgro.co.za

Talk to us:

Clients: Richard CEO: richard@bizgro.co.za

Placement & training queries: Des Fabré: jhb@bizgro.co.za


CV’s to: admin@bizgro.co.za